From weddings to festivals and from investments to blessings, gold plays a special role in our lives. But when it comes to selling gold, most people hesitate. Rightly so, because there's a lot of confusion and misinformation floating around.
In this article, we're breaking down some of the most common myths about selling gold that every Indian should stop believing. It's time to separate fact from fiction and make smarter, more confident decisions.
Myth 1: You Can Only Sell Gold at the Shop You Bought It From
This is one of the biggest misconceptions. Many people think that you have to bring your gold back to the original store you purchased it from. The truth is that you can sell your gold to anyone. You can take your gold anywhere you want to sell it. You don't need to go back to the dealer or showroom you purchased from.
What matters the most is transparency, purity checks, and weighing standards, not where you bought it from. Make sure you get different offers and quotes before deciding where to sell; you are not only a loyal customer to a store, but that loyalty should not cost you money.
Myth 2: Old or Used Gold has Less Value
Just because your gold is old or worn doesn't mean it's worth any less. Gold does not age or deteriorate in value. The resale value is calculated based on purity and current market rates, not on how old or new it is.
That heirloom necklace or the bangles you've worn for years are still valuable. In fact, if it's 24K, you're in a good spot to get decent returns.
Myth 3: Making Charges and GST are Refunded
Many people believe they'll get back the full price, including making charges and GST while selling gold. Unfortunately, that's not how it works.
When you sell your gold, the buyer pays only for the gold content and purity—not for the making charges or taxes you initially paid. These are service costs and are not recoverable.
Understanding this can help set the right expectations and reduce disappointment during resale.
Myth 4: Selling Gold is Only for Emergencies
A lot of us grow up thinking gold should only be sold when there's a crisis—like a medical emergency or urgent financial need. While gold has traditionally been a backup in tough times, that's not the only reason to sell it.
Today, people sell gold for smarter reasons—upgrading to newer designs, investing in better opportunities, or even clearing out jewellery they don't use anymore. It's just another way to manage your assets.
Selling gold doesn't have to mean you're in trouble. It can be a planned, smart move that helps you put idle assets to better use.
Myth 5: All Buyers Offer the Same Price
No. Rates can vary widely depending on where you go. Some buyers may deduct hidden charges, while others may not offer real-time market prices.
That's why it's essential to go to a transparent and certified buyer who provides precise purity testing, accurate weighing, and live rate tracking. It helps you get the most value when selling gold.
Myth 6: You Lose Value When Selling Coins and Bars
There's a common assumption that gold coins or bars lose value faster than jewellery. That's not entirely true. In fact, coins and bars often fetch better value because they are usually made of 24K gold and don't include additional costs like making charges.
Also, their purity is easier to verify, making it more straightforward during resale. So, if you have investment-grade coins or bars, rest assured—they hold strong value.
Myth 7: Selling Gold Involves a Lot of Complexity
Many assume selling gold is difficult or unclear, but MMTC-PAMP offers a smooth and reliable experience. The process is completed in about an hour with clear documentation requirements, ensuring everything stays straightforward. Once your metal is evaluated, MMTC-PAMP purchases it at the current day’s buyback rate and credits the amount directly to your bank account through a same-day transfer. This ensures you get fair value quickly and without hassle.
Myth 8: You'll Be Judged for Selling Gold
In India, selling gold is often looked at as a "last resort," and people worry about being judged or shamed. But times are changing. Many people now treat gold as a liquid asset—something they can buy, sell, and reinvest as needed.
There's no shame in being smart about your finances. Whether you're upgrading jewellery, covering emergency expenses, or taking advantage of high prices, selling gold is a personal choice.
When it comes to selling gold, knowledge is power. Don't let outdated beliefs or hearsay dictate your decisions. With gold prices constantly changing and tools now available to test purity and track rates in real-time, the process is much simpler and more trustworthy than ever before. Whether you're holding on to old jewellery, gold coins, or bars, remember: It's your asset, and you have the right to get the best value for it. So next time you think of selling gold, don't hesitate—do your research, ignore the myths, and go ahead with confidence.
Navratri is an auspicious time in the Hindu Panchang because of its spiritual significance. It is the celebration of Maa Durga's victory over evil. The nine days of Navratri are celebrated with great enthusiasm in many states, like Gujarat and Maharashtra, amongst many. These nine long days are in the months of Chaitra and Ashwina. This year, Navratri will start on September 22nd and reaches its grand conclusion on Dusserha (Vijayadashami) on November 1st.
Durga Puja is one of the most loved and awaited festivals in India. It is not only a time to honour Goddess Durga but also a season that brings families, friends, and communities together. The festival is filled with colours, lights, cultural programs, pandal hopping, and delicious food. But more than the celebrations, Durga Puja is about blessings, prosperity, and traditions that last forever.
MMTC- PAMP, India’s leading precious metal player and the only LBMA accredited Good Delivery Gold & Silver refiner has announced the appointment of Mr Samit Guha as the Managing Director and Chief Executive Officer of the company. Mr Guha has been associated with MMTC-PAMP for five years as the Chief Finance and Technology Officer (CFTO), later appointed as Interim CEO.
MMTC-PAMP India Private Limited
Rojka-Meo Industrial Estate,
Distt. Nuh,
Haryana – 122103,
India
Ph: +91 124 2868000
CIN - U27100HR2008PTC042218
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